In this release
Audience Targeting - configurations & sharing permissions
Jeto User Experience Improvements & Bug Fixes
Audience Targeting - configurations & sharing permissions
We are very excited to announce that Audience Targeting has now entered the second stage of our closed Beta and is available to be added on to your accounts. If you're looking to utilize Audience Targeting's powerful capabilities, please reach out to your Jeto CSM.
What is Audience Targeting?
In Jeto - your Audience represents a targeted group of people that will be targeted for a specific campaign.
Audience targeting currently allows for your marketers to select the target audience for their campaign Marketo Smart Lists, pre-approved by Jeto Administrators. With our latest release, Audience Targeting capabilities can be shared with specific Groups & Launchers.
When creating a new campaign, the lead records corresponding to the selected Smart List are then automatically exported from Marketo and imported back in the campaign (cloned Marketo Program) and stored in a prebuilt static list. If you combine Audience targeting with the Modules Editor and Jeto's Automated Launch feature, you can get a 100% automated build and marketers are now fully autonomous in build & delivering Campaigns.
That means even less manual work, faster campaign launches and more time saved for your team!
You can find specific details regarding the Audience Targeting feature in our knowledge base article linked below:
Since our closed Beta release last Fall, we have introduced several new enhancements to our Audience Targeting Productivity Booster in our latest release, including:
More granular control of Audience Targeting permissions with Admins being able to share smartlists to specific Launchers & Groups.
New Audience Targeting UX to allow multiple Data Source Configurations to be set up & shared within Jeto.
Improved handling of imported Audience information in Jeto.
Better error handling for potential sync issues.
Better error handling for cases where campaigns utilize deleted Data Sources.
Additional information being sent from Jeto to Marketo on submission of a Jeto Campaign with a selected Audience.
Take a look at the new Configuration screen in the recording below:
User Experience Improvements and Bug Fixes
With every release, we look to improve your experience in Jeto. This release has brought some small improvements in your interaction with Jeto as well as some Bug Fixes.
Changes in this release are listed below:
Fixed issue concerning naming convention (launchers w/ repeated token names causing user selected convention to be overwritten)
Fixed an issue where hitting cancel after making changes in a Campaign provided no alert to the user
Better search handling when sending a sample through the Jeto Preview functionality
Fixed bugs with the rich text editor not loading intermittently
Better experience when adding comments to Jeto previews (comment cursor disappearing).
Improved handling of Approval roles
Fixed issue of unavailable 'Hidden' toggle for Date launcher field option
Fixed a bug where single select options appear at once when editing a Campaign form
Fixed an issue where numbered lists don't work inside the text editor
Have more ideas to improve Jeto? Let us know!
We are constantly looking to bring new features to Jeto. Our Ideas Portal is the go-to place to submit feedback for improvements in Jeto. Click here to submit an idea or to vote for an existing one.
Remember, the more votes the idea has the faster we'll be able to bring it to you!